Analyst Relations Training

A briefing session between a vendor and an industry analyst company is a critical interaction. Get it right and plaudits could ensue. Get it wrong and a vendor's hard won reputation could be in tatters.

Similar to media training, this highly interactive training session prepares a vendor's senior-decision makers for communication with analysts. During the 1:1 session which is similar to a briefing, a decision-maker will present the presentation they plan to communicate to the analyst community. In response to this, the decision-maker will be probed in more detail about facets of the presentation. At the end of the interactions, feedback will then be given to help improve a vendor's communication.

* Gain a better understanding of analysts, how they function and the type of information sought
* Develop analyst-focused communication skills
* Portraying a decision-maker and his/her organisations in a much more professional light
* Improving the likelihood of analysts being captivated by a vendor's communication

Analyst relations training: 1:1 training